Auralee

Founded in 2015 by Ryota Iwai, AURALEE is defined not by spectacle, but by precision—an ongoing exploration of material integrity, refined fabrication, and effortless form. The brand channels clarity and intention through subtly calibrated silhouettes and custom-developed fabrics, many crafted in close collaboration with Japan’s most highly reputable mills. With a palette attuned to natural light and a sensibility drawn from daily surroundings, AURALEE proposes an understated uniform: garments that feel both timeless and immediate, composed and personal. At its core, the brand reflects modernity—where calm elegance meets tactile depth, and where authenticity is never overstated.

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